Blog

This Is Why You Get Overlooked For Promotions

Getting overlooked for a promotion can be disheartening and even humiliating.   Most people – and especially women, regardless of their professional standing, don’t speak to the personal value they bring to the job. This inability directly impacts your career advancement.   The main reason you’re being passed for a promotion – despite your hard…

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This Is Why You Don’t Get Recognized For Your Hard Work

By Darine BenAmara   Ever wonder why you don’t get recognized for your hard work?      Here is why your hard work doesn’t pay off and what you need to do instead.   Completing your everyday tasks isn’t enough when it comes to getting noticed and landing a promotion. With everybody in the workplace showing…

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How To Position Yourself For A Leadership Role.

By Darine BenAmara   How To Position Yourself For A Leadership Role.   The first question to ask is: Do they Know, Like and Trust you?   Let me know if it sounds familiar:   Does this sound familiar?   You’ve strong expertise and believe your competence has the power to make an impact in your organization and…

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The People You Surround Yourself With Can Make You Or Break You

The people you surround yourself with can make you or break you.   The company you keep says a lot about you. The people in your circle have a big influence over how you feel, think, and behave. In fact, our habits determine the person we become. Hence, optimizing your environment is an important one…

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By Darine BenAmara   How to STOP caring about what people think?   What will people think? This question has held me back from my full potential – for the longest time.   Where I come from, you don’t just act how you want to act. You think about others, about the community first. As I…

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STANDOUT: 7 Benefits Of Building A Personal Brand

By Darine BenAmara   STANDOUT: 7 Benefits Of Building A Personal Brand   What is personal branding and why it’s important?   Your personal brand is: Your professional reputation  Your first impression Your next opportunity    It’s about creating an experience for your audience and positioning yourself as an authority in your industry.   It means…

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The ONE Thing You’re Not Doing To Improve Your Personal Brand

By Darine BenAmara   The ONE Thing You’re Not Doing To Improve Your Personal Brand.   When it comes to personal branding, what is actually more important: showcasing your expertise or sharing your story?   Here’s what you are likely not doing?   If you’re like most of my clients, you’re likely not sharing your…

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The #1 Mistake Women Make In The Workplace

By Darine BenAmara   I feel like there is an untold truth no one is talking about when it comes to women in the workplace and it’s time to address it.   Here is the single biggest mistake that we – women – make in the workplace. Oftentimes, we think that delivering that great project…

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How To Use Clubhouse To Grow Your Network

Clubhouse is a great tool to network from the comfort of your home. With the spread of Covid-19 – gone are the happy hours and local meet-ups where you would mix and mingle. That isn’t to say that networking is now another vibe and that your approach had to change.  As we need new ways…

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3 Ways To Build Your Personal Brand At Work

by Darine BenAmara   I think this is one of the most recurring questions I get asked: “How to build your personal brand at work?” Whether you are an employee or job seekers, cultivating a personal brand has become more important than ever. One reason is that it is more popular for recruiters to use social…

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5 Common Mistakes To Avoid With Your Personal Brand

by Darine BenAmara   Your personal brand can land you the job of your dreams – or get in your way.  Establishing a personal brand is something many professionals do to get noticed by the right people and make themselves available to the right opportunities. Unfortunately, it’s not uncommon to see people drawing conclusions about personal…

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How To Gain Clarity In Your Personal Brand

by Darine BenAmara   Being a brand isn’t just about being followed by so many people, it’s about standing out from the crowd. In others words, it is about positioning yourself as the go-to person in your industry or for any specific skills that you may have. The best way to do that is to have…

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How To Use Storytelling To LEVEL UP Your Personal Brand

by Darine BenAmara   A great story…  is memorable, connects people, builds trust and loyalty, and allows us to stand out from the crowd. So how can you use storytelling to level up your personal brand? First of all, you don’t need to overthink about it. Storytelling is something we do everyday, in almost every…

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4 Effective Ways to Elevate your Personal Brand in 2021

by Darine BenAmara   If you think working hard is enough to advance your career, then I would encourage you to give it a second thought. If you keep a low profile and let your work speak for itself, you may indeed develop a good reputation among the people you work closely with. But that’s…

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